Why Blonde Clients Complain About Brassiness (And How You Can Fix It)
As a stylist, there’s nothing more frustrating than dealing with blonde clients who complain about brassiness in their hair. If your clients are unhappy with their blonde transformations, it might not be their fault. In this post, we’ll talk about why blonde hair turns brassy and how you can fix it for good, so your clients leave your salon with beautiful, long-lasting blonde results.
Why Do Blonde Clients Complain About Brassiness?
Brassiness in blonde hair is one of the most common complaints from clients. But why does it happen? It often boils down to the following factors:
- Improper Lifting: If the hair isn’t lifted to the right level, it will retain unwanted warm undertones. This makes it almost impossible to achieve a cool-toned blonde without brassiness.
- Incorrect Toner Application: Toner is essential for achieving blonde hair with no brass, but if it’s applied incorrectly or the wrong toner is chosen, your clients will likely see unwanted yellow or orange hues.
- Client Maintenance: While your skills in the salon are critical, client maintenance at home is also a factor. Clients may not always use the right products, or they might skip maintenance altogether, causing brassiness to return.
The Common Mistake: Blaming the Client for Brassiness
Too often, stylists assume that clients are to blame for the brassiness in their hair. They might say the client didn’t follow aftercare instructions or used the wrong shampoo. But the truth is, it’s not always the client’s fault.
As professionals, it’s our job to ensure we deliver the best possible results, which includes managing client expectations and using the right techniques. When clients complain about brassiness, it’s often a sign that we need to reassess our approach.
How to Prevent Brassiness and Deliver Perfect Blonde Hair
If you want to stop blonde clients from complaining about brassiness, it all starts with getting the basics right. Here’s what you need to do:
- Lift the Hair Properly
Make sure you lift the hair to at least level 9 or 10. If you don’t reach this level, the hair will still retain warm undertones, even after toning. Proper lifting is key to achieving that cool, creamy blonde that your clients expect. - Use the Right Toner
Once the hair is lifted, it’s time to apply the toner. Use an ash-based toner that can neutralize yellow and orange tones in the hair. Make sure you choose the right toner to match the lift level of the hair for the best results.
Educate Your Clients on Maintenance
Even the best blonde transformations need proper at-home care. Educate your clients on the importance of using the right products, like purple shampoo, and how often to use them. By setting clear expectations and giving them the tools to maintain their hair, you’ll reduce the likelihood of complaints down the road.
Setting Client Expectations: Why Full Foils Aren’t Always the Answer
If a client comes in asking for a full head of foils, but they want creamy, cool-toned blonde hair, it’s essential to explain that full foils might not achieve the desired result. Foils can leave warm patches in the hair, which could lead to brassiness after just a few washes.
Instead, suggest a color correction process that lifts the hair properly and uses toning techniques to achieve the clean, creamy blonde they want.
How to Build Client Loyalty with Beautiful, Long-Lasting Blonde Hair
Clients who get blonde hair that’s free from brassiness will be happy and loyal to your services. When you master the art of lifting and toning blonde hair, your clients will rave about their results, come back for future appointments, and refer others to your salon.
Loyal clients lead to more referrals, which means more business for you.
Learn How to Stop Brassiness for Good: Join My Free Masterclass
If you want to master the skills needed to deliver blonde hair without the brass, join me for a FREE Masterclass on May 28th. In this masterclass, I’ll teach you:
- How to lift blonde hair properly to avoid warm undertones
- The right toner to use to neutralize brassiness
- How to educate your clients on how to maintain their blonde hair at home
Reserve your spot now and get ready to learn the techniques that will transform your blonde services
Final Thoughts: Stop Client Complaints About Brassiness
If you’re tired of dealing with complaints about brassiness in blonde hair, it’s time to up your blonde game. By following the right techniques and setting clear client expectations, you can prevent brassiness and give your clients the beautiful, long-lasting blonde results they expect.
Join my FREE Masterclass on May 28th to learn more about achieving creamy blonde hair without the brass. I’ll walk you through everything you need to know to stop the complaints and deliver results your clients will love.
